This project is based on the career of a graphic designer. Students were asked to design a logo that represents themselves or to design a new logo for an existing company or an upcoming event. We really dove into a lot of professional examples and dissected them to figure out what makes a good logo work. Students started with sketching ideas. After a couple rounds of peer review, students drew a large version of the final logo.
This project allows students to demonstrate their thinking throughout the entire design process. The final work turns out great and it provides and opportunity for me to get to know my students a little better. We did a final gallery walk where students had the opportunity to comment on each others work.